ПРОЕКТ 2 Smarthouse

SMARTHOUSE

They are building modern housing that is available to everyone.

The SmartHouse is the first and almost the only one company which builds high-quality red brick houses on the seashore. They offer modern repairs and convenient smart planning. You can buy popular two-level smart apartments with large terraces at mega-affordable prices!

The complex was created with love for nature. SmartHouse is built using the latest eco-technologies, including energy conservation. Also, the team implements large-scale landscaping of the complex.

The SmartHouse infrastructure was developed with every resident in mind, even the youngest — there are children's playgrounds with trampolines and rope towns.

✓ Environmental friendliness and quality of the materials used

✓ 5 minutes from the sea

✓ Low floor space

✓ Everything you need is within walking distance

SMARTHOUSE is not just a residential complex, it is a real family. The complex takes a lot of measures to support residents, has its own mascot - Zhdun.

The purpose of the project

A page on social networks, which will also be the face of the residential complex, the "sales department", a news portal from the management company. Increase sales and after-sales, as well as increase the visibility of the complex in the cities of Ukraine.

Target audience

These are people from the city of Yuzhne, from other cities of Ukraine, whose desire IS to have affordable modern housing at an adequate cost by the Black Sea.

Example of buyers of apartments by geo and age.

What did we do?

Chose communication channels for business. And created an accurate visual that meets the customer's request, and brand

company style.

One of the visual solutions from us. We regularly update the visual style to keep the audience interested. However, of course, we keep our corporate style to remain recognizable.

About loyalty

The developer with an impeccable reputation, but their recognition in Odessa, Kiev and other large cities with a solvent audience is low. Also, one of the main objections - the apartments are located in the South, not in Odessa. To work out these 2 nuances, we have introduced sections:

# smartfamily

We provide photos of our specialists in the sales department with buyers of apartments, tell stories of buying apartments on behalf of buyers, how to process objections.

#construction_report

For every house. We show that work is in full swing. We tell in detail about the materials, procurement, each stage of the process. What dispels the anxiety of you, who bought the apartment, and those who are just going.

#live_in_Yuzhny

Розповідаємо про життя в Южному, нововведення та неймовірну локацію комплексу в 5 хвилинах від моря.

Also we

We publish reviews, permits, write author's articles on real estate and investments, make special projects and promotions. The sales department and builders often hold promotions (treat children with ice cream on June 1, give flowers to women on March 8, Santa Claus on Smart Mobile distributes gifts before the New Year, give gifts to children for their drawings for the holidays). And also arrange a raffle of gifts on Instagram. This raises the bar, and we invite the winners to the sales department to pick up their prizes. In this way we increase the trust in the company and introduce more and more people to SmartHouse personally.